Student Music Video Analysis

We chose the video by group -

S1-17 Just A Dream

Camerawork
Variety of shots from different angles. With repeated shots to show the changing situation through the video. Also used effective zooms to and shot ranges, particularly close ups to show emphasis on the female artist. Framing within the shots is generally with the female singer central to the framing focusing attention on her, as it would be her video. Good use of slow panning to make some still shots more interesting and effective with the establishing shot at the beginning of the rapper involved in the video. For improvements they maybe could of included a few different locations.

Editing
There was some good editing used with occasional fade transitions that fit well with the music. The cuts also fit well with the song to make it look professional and make it more interesting to watch. The choice of having so many shots of the girl in it fits well with the music style and genre whereby the focus is on making the singer look good to the audience.

Setting
The setting for the video is appropriate for the genre and some different locations are used to make it more interesting to watch. The lighting in the video looks really professional for the indoor parts of the video, however the outdoor shot does seem a bit bright for them walking together away from the camera. The white screen used is a nice setting as being typical for the female singer genre.

Performance
The lip syncing was good throughout and both performers acted their roles quite well and fitted the style of music that they were performing too. However it did look a bit like the girl was reading the words off a sheet of paper at some point.

Genre Conventions
The video portrays a typical love song by a female pop singer. Including lots of shots of a relationship and the singer to help sell their music. Throughout the girl is putting make-up on and checking she looks good which also fits with the genre of female pop/rnb singers. Typical narrative of the girl not having her boyfriend anymore which fits to the lyrics and music genre.

...All The Group...